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Founded in 2000, Baidu is an internet media company headquartered in China. It has the largest search engine in China, with 544 million monthly users on average in December 2020. The company also provides an online community platform, a user-generated online encyclopedia and a video sharing platform.

Ranking position
#18 /150
Total score
54.0 /100
Measurement area Score (0-2) Rank (0-150)


#1 0.7 /2 #50


#1 1.1 /2 #11


#1 1.3 /2 #13


#1 1.3 /2 #26
Indicates the score for the top performing company.

Leading practices

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See results for

  1. 2020
  2. 2023

More about the company

Beijing, China
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Ownership structure
Publicly listed
Fiscal year
Ends 31 December
Group revenue
US$16,410 million (FY2020)
Group employees
41,000 (FY2020)

This company is part of the SDG2000, the 2,000 most influential companies

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