See total ranking


Headquartered in Japan, Rakuten was founded in 1997 as an e-commerce company, but has since expanded to provide different services. It provides mobile communications through Rakuten Mobile and operates the popular messaging app Viber. It also provides Kobo, an e-book reader and ecosystem, and Rakuten TV, a streaming service. Additionally, it is active in fintech, insurance, credit cards, and banking services.

Ranking position
#80 /150
Total score
28.5 /100
Measurement area Score (0-2) Rank (0-150)


#1 0.5 /2 #80


#1 0.2 /2 #104


#1 0.6 /2 #76


#1 0.9 /2 #60
Indicates the score for the top performing company.

Leading practices

Risks and opportunities

Core social indicators

The core social indicators assess societal expectations of business conduct that companies should meet if they aspire to be part of a system transformation that leaves no one behind.

See results for

  1. 2023

More about the company

Tokyo, Japan
Download overview
Ownership structure
Publicly listed
Fiscal year
Ends 31 December
Group revenue
US$13,632 million (FY2020)
Group employees
23,841 (FY2020)

This company is part of the SDG2000, the 2,000 most influential companies

See company profile