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Daimler

Known for Mercedes-Benz, Smart and AMG

Daimler is a publicly listed auto manufacturer headquartered in Germany. In 2019 it had US$193.326 billion in revenue and sales of over 2.3 million vehicles. Daimler’s largest area of sales and operations is Europe, but it also has a large sales and manufacturing presence in China.

Total score
8.1/20
Assessment Note

Daimler received a full ACT assessment in 2019.

Measurement area Score (0-5) Rank (0-30)

Targets

2.0 / 3 #7

Material Investment

0.4 / 0.4 #1

Intangible Investment

1.2 / 2.4 #10

Sold product performance

2.4 / 7 #23

Management

1.1 / 2.2 #10

Supplier

0.6 / 1.2 #4

Client

0.0 / 0.8 #15

Policy Engagement

0.1 / 1.2 #22

Business Model

0.4 / 1.8 #10

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As with several of the European brands assessed, Daimler is making good progress in reducing manufacturing emissions; these have reduced from 0.9 tonnes to 0.7 tonnes per vehicle between 2014 and 2019. Daimler also has one of the highest expenditure figures on low-carbon research and development (R&D) per vehicle produced of the companies assessed. Daimler does not disclose low-carbon R&D spend in a sufficient level of detail to achieve the 100 percent score, although based on information available, it is almost certain that the company far exceeds the 5 percent threshold for this R&D spend seen as necessary for the low-carbon transition.

Despite its good progress Daimler is taking a demand-led approach and intends to continue offering all types of powertrain options. This is evidenced by its low-carbon vehicle share (1.8 percent against the 5.9 percent required by its decarbonisation pathway) and internal combustion engine efficiency where it scores just 11 percent due to poor progress. Daimler should do more to incentivise customers to switch to low-carbon vehicles and does not have strong new business models to aid its transition to the low-carbon economy. This will need to improve if Daimler is to achieve its science-based targets.

See results for

  1. 2019

More about the company

Headquarters
Germany
Ownership structure
Publicly listed
Revenue (2019)
US$193.326 billion
Number of vehicles sold (2019)
2,344,936
Website
https://www.daimler.com/