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Great Wall Motor Company (长城汽车股份有限公司)

Known for Havel, WEY, ORA

Great Wall Motor Company is a publicly listed auto manufacturer headquartered in Baoding, China. In 2019 it had US$13.9 billion in revenue and sales of over 940,000 vehicles. Great Wall Motor's ORA is an electric vehicle brand with the potential to significantly grow its global market share. Its production and sales are almost wholly in China with small numbers of sales in Russia.

Total score
6.4/20
Narrative Score
ABCDE
Trend Score
  • Trend line is up
  • Trend line is equal
  • Trend line is down
Measurement area Score (0-5) Rank (0-30)

Targets

0.0 / 3 #19

Material Investment

0.0 / 0.4 #12

Intangible Investment

0.0 / 2.4 #23

Sold product performance

5.6 / 7 #5

Management

0.0 / 2.2 #28

Supplier

0.0 / 1.2 #23

Client

0.5 / 0.8 #9

Policy Engagement

0.2 / 1.2 #17

Business Model

0.2 / 1.8 #19

Leading practices

Risks and opportunities

Trend

GWM is awarded a trend score of +. If GWM were reassessed in the near term, its score would most likely improve due to the rapid growth of its share of sales from low-carbon vehicles. Given that battery electric vehicle sales are rapidly increasing and GWM has established the ORA brand, the company is well placed to capture a significant part of the low-cost battery electric vehicle market. However, GWM’s lack of transparency with regard to its strategy makes it difficult to assess what the company’s ultimate aims are concerning low-carbon vehicle production.

Progress towards the Paris Agreement

More about the company

Headquarters
China
Ownership structure
Publicly listed
Revenue (2019)
US$13.9 billion
Number of vehicles sold (2019)
946,115
Website
https://www.gwm-global.com/